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EVIDENCE BASE FOR SPORT

Alcohol Sponsorship and Advertising in Sport

Key messages

Ethics

Alcohol product sponsorship of sporting organisations, teams, and events can be viewed from an ethical and a health perspective.

Influence

The association of alcohol products with sports and sportspeople can influence public perceptions and individual behaviour.

Codes of practice

Industry codes of practice are viewed by some groups as ineffective.

Background

Sport

Further information

Related Topics


Reviewed by: Australasian Sport Information Network
Last updated: 17 February 2021
Content disclaimer: See Clearinghouse for Sport disclaimer

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