Commercially Sustainable Sport

Commercially Sustainable Sport        
Prepared by  Prepared by: Beth Rider, Project Manager, Sport Australia
Last updated  Last updated: June 2018      
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Community Sport Coaching
Sport Australia

Sports – login to access

Login to this Commercially Sustainable Sport Hub for tools to help your sport become commercially viable and sustainable to guarantee the future of your sport.


Generating Commercial Revenue, the sustainable approach white paper

Generating Commercial Revenue; the sustainable approach is the starting point for NSOs.
This resource has been developed to help sports understand the fundamental steps to developing sustainable commercial operations.

National Sponsorship Framework

A National Sponsorship Framework is vital to the success and commercial sustainability of your sport.

The immediate positive effects are:
  • Nationally aligned and clearly articulated assets which can be packaged and commercialised
  • The ability to identify and audit assets
  • Identification of new commercial assets
All of this results in a stronger value proposition to attract partners.

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