Sport Talks - Event Legacy

Synopsis

Hosting a major event on home soil offers fans the opportunity to watch the game live and the sport to connect with fans, engage the wider community and leave a lasting legacy.

Australia has played host to a number of major sporting events this year including the AFC Asian Cup, ICC Cricket World Cup, Australian Open Tennis, Touch Football World Cup and the Netball World Cup (to come).

This seminar explored how organisers planned for community legacy, what they achieved, what they learnt and showcased successful fan engagement strategies.